It's In Our DNA
Rebranding and website design for a private equity company with a history of excellence
From the beginning, Kelso’s rich heritage has been about aligning interests to create partnerships. Alignment and partnership continue to drive Kelso. We created a website with the theme “it’s in our DNA” to reinforce that commitment. The feel of the photography reflects the personality and collaborative culture of the firm. It’s all tied together by a timeline of DNA strands that show the company’s history.
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ATLANTIC HEALTH
WE'VE GOT YOUR CANCER SURROUNDED
2018 Cancer Guide Digital Concepts
Road block banner ad
Utilizes road block banner interaction to sync our messaging and tie back into the positioning line "WE'VE GOT YOUR CANCER SURROUNDED."
Banners also work as stand alone standard sizes.


Single image facebook ad
Facebook ad focusing on the guide with a strong call to action. Link sends people to landing page to download or get it shipped.


Facebook video ad
or pre-roll
Video focusing on the cancer guide with strong call to action.




Video ad or pre-roll
Video focusing on the treating multiple types of cancer.

Facebook "feed hack" ad
Interruptive ad that appears to overtake the facebook space.

