It's In Our DNA

Rebranding and website design for a private equity company with a history of excellence

From the beginning, Kelso’s rich heritage has been about aligning interests to create partnerships. Alignment and partnership continue to drive Kelso. We created a website with the theme “it’s in our DNA” to reinforce that commitment. The feel of the photography reflects the personality and collaborative culture of the firm. It’s all tied together by a timeline of DNA strands that show the company’s history.

TOSHIBA

DELLA

TOSHIBA

DELLA

Della Femina Advertising

ST. FRANCIS

Cleveland Clinic Comparison

Raising The Bar

We put a great regional heart hospital in the same company as a leading national hospital. With this one ad we surpassed North Shore LIJ (a top competitor) in terms of reputation and rankings.

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