SENOKOT-S

 

 

The Giant Bottle Experience

 

Two Story Tall Prescription Bottle Inside Penn Station

Prescription medication can come with the added burden of constipation. To demonstrate this fact in a fun way we created the Giant Bottle campaign. Then we took the big bottle idea and made it even bigger. A Giant prescription bottle was set up in Penn Station. Participants could have their photo taken holding the prop from the commercial and post it on social sites for a second chance to win $50k.

 

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Senokot 9.6.12 031

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Senokot 9.6.12 085

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Senokot 9.6.12 090

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Senokot 9.6.12 031

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