SENOKOT-S

 

 

The Giant Bottle Experience

 

Two Story Tall Prescription Bottle Inside Penn Station

Prescription medication can come with the added burden of constipation. To demonstrate this fact in a fun way we created the Giant Bottle campaign. Then we took the big bottle idea and made it even bigger. A Giant prescription bottle was set up in Penn Station. Participants could have their photo taken holding the prop from the commercial and post it on social sites for a second chance to win $50k.

 

Senokot 9.6.12 031
Senokot 9.6.12 031

Senokot 9.6.12 085
Senokot 9.6.12 085

Senokot 9.6.12 090
Senokot 9.6.12 090

Senokot 9.6.12 031
Senokot 9.6.12 031

1/7

1/3