Cleveland Clinic Comparison
Raising The Bar
We put a great regional heart hospital in the same company as a leading national hospital. With this one ad we surpassed North Shore LIJ (a top competitor) in terms of reputation and rankings.
Please Don't Let Me Die
A Patient's Strong Words
Testimonial ad ran once in the New York Times and drove over 35,000 hits to the hospital’s microsite the day it ran.
Saying to the the doctors of St. Francis
We're Not All Heart
A clever line that highlighted all of St. Francis' services and amazing doctors.
A True Story
The compelling real story of the patient, the doctors and the hospital.
The Lives We've Saved
St. Francis is one of the leading heart hospitals in the country. It's one thing to say it, it's another to show it. This patient-centric campaign shows what it takes to be a leading heart hospital in the country in a dramatic and attention-getting manner.
We Add Years to Your Life
and Life to Your Years
Emotional spot that dives into the breadth of services and technology at St. Francis.
Movement is Freedom
Created a memorable campaign with a powerful tag line "Movement is Freedom" to build awareness of Catholic Health Services and position them as a leader in orthopedics on Long Island.
We're Here For You
Six Hospitals. One Unified Message.
How do you take six different regional hospitals and six extended healthcare facilities and give them one voice, one look, one promise that ties them all together? Create a simple line that puts the care back in healthcare. “We’re here for you.”